Published on 26 January 2023
Sharing his expertise: ensuring the success of digital campaigns by actively supporting the media team in the planning and execution of effective strategies.
Teamwork: knowing how to listen to the needs of other team members to make good use of their expertise and put it at the service of our customers and employees.
Communication: great ease in popularizing, promoting the adoption of the latest technologies and best practices in terms of digital media strategy and buying.
Develop digital strategies tailored to clients' marketing communications needs.
Support media planners in the development of digital media planning strategies.
Participate in the planning, execution and optimization of campaigns on Google, Bing, Facebook, Instagram, LinkedIn, Pinterest, etc. in collaboration with the media planning team.
Define performance indicators related to strategic orientations and ensure their monitoring and continuous optimization.
Be able to create performance reports, interpret data and popularize results to clients as well as internal teams.
Be responsible for campaign performance, achievement of objectives and compliance with budgets.
Audit the activities and digital assets of various brands and their competitors.
Stay abreast of the latest trends and develop the agency's media practice.
Support, train and oversee the development of the team of campaign managers.
Contribute to the vision and overall strategic directions of various clients.
Proactively identify development opportunities with current and future customers, and collaboration with potential partners.
A minimum of 3 to 5 years of experience in digital strategies.
University degree in marketing, digital communications, or a related field.
Passionate about technology and digital strategy, entrepreneur and self-taught.
Fully understand the digital advertising ecosystem.
Excellent understanding of e-commerce.
Excellent understanding and ability in search engine analysis (SEM) and SEO optimization.
Developed mathematical and analytical mind.
Superior level of oral and written French and English language skills.
According to experience.
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